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IPS Tuesday Morning's Insider Tips

Featured Tip - How To Succeed Selling Life Insurance In 2016

Improve Your Attitude - The Power of the Mind is the Power of Man - Earl Nightingale

Become Their Trusted Advisor - No Sales Talent? Think Again!

Coaches Corner - Fear Is the Biggest Obstacle, BUT…

An Important Message From Jeremy

Dear ~Contact.FirstName~,

In the seven years since the recession supposedly ended, we have seen the economy grow very slowly, in spurts.

There are millions of workers who have remained unemployed for months, even years. Millions more, have seen huge drops in the value of their homes, that have not recovered. And, because of the uncertainty about the future, many people have made radical changes in their plans and lifestyles. Seniors have stayed in their jobs longer; and many young adults are living in their parents' basements. (Like my 2 kids and my nephew)

Even the good news has been tinged with bad news: People are saving more, and consumers have cut back on the use of credit cards. Both trends are good for individuals' long-term financial well-being, but not so good for the U.S. economy as a whole: Lower consumer spending means fewer customers for companies and fewer jobs for workers.

Hopefully a meaningful rebound in U.S. economic activity will come soon, but who know when it is going to happen!

Consider, in a recent CNN Money article, February 1, 2016, "Will America's economy get dragged into recession?" by Patrick Gillespie he quoted David Kostin, chief U.S. equity strategist at Goldman Sachs: "The sum of all recession fears is whether or not the current slowdown in the industrial complex will spill over to the consumer, dragging the economy into recession."

Will you survive and thrive, when (not if) we have another economic down turn?

Is it time for you to make some changes, so you are prepared for the next economic downturn when it happens?

Yours in success,
Jeremy Nason

Call us Toll Free to schedule a No Obligation, Free 15 Minute Consultation with Lew or Jeremy.
Toll Free In US 877-297-4608 / Direct Line 770-443-2852 (M-F, 9AM-5PM, EST)

Featured Tip

How To Succeed Selling Life Insurance In 2016

Eight years ago, in anticipation of the meltdown of the US economy, we wrote a series of articles about how you can make your life insurance sales career recession-proof. In view of what's still happening today, and in anticipation of what will happen, we think many of the ideas, tips and strategies in those articles need repeating.

Consider, what most agents fail to realize is that in a good economy, almost anything you do will produce some positive results, but in a bad economy you must get back to real marketing and sales basics and focus on actually helping people.

We are still receiving hundreds of phone calls and e-mails every month from insurance agents, financial advisors and planners who are having a very tough time selling life insurance -- as well as their other insurance products, investments and services -- because most people are still not willing to add to their monthly expenses. In fact, most people are looking for places to cut their expenses. They are worried about what might happen if prices continue to rise, mortgage interest rates climb, real estate values drop, the stock market collapses again and they lose their job.

However, if you think about it, peoples' overall financial concerns aren't much different than at any other time in their lives. They are still concerned with meeting their financial obligations each month, making their mortgage payment, saving for their children's education and saving for retirement. The only real difference is that during these tough economic times, people are forced to focus their attention and deal with their financial problems right now. They are looking for real help and immediate solutions to their financial problems. They want to reduce or eliminate their debt, cut unnecessary expenses, reduce income taxes, revise their investment strategies and more. And the great part for you is they are much more willing to sit down and talk with a financial advisor -- if that advisor is focused on helping them solve their immediate financial problems, instead of just selling products.

Many insurance agents, who are using one of the latest, hot new life insurance sales systems, are having significant problems attracting prospects, setting appointments and closing sales in this uncertain economy.

While these hot new life insurance sales systems may be good sales ideas in a good economy, most of them have two basic flaws in a struggling economy:

  1. They are weak in delivering a unique marketing message that attracts the right prospects!

  2. They are selling a product or service that requires people to spend additional money!

If you want to sell your products and services when money is tight, you must focus on addressing and solving peoples' immediate financial problems. You must deliver a special message in all of your marketing of how you are helping people to solve their financial problems.

The overall 'Found Money Management' marketing message is, "We help people to 'find the money!' to 'Live Debt-Free and Truly Wealthy!' without them taking any additional money out of their pockets or changing their current life style." 'Found Money Management' is about helping people to wisely reposition their spending and assets to eliminate debts, improve their cash flow and reduce income taxes without changing their current lifestyle.

Earl Nightingale quote

Here are just a few ideas we use to help prospects reduce or eliminate debt, reduce income taxes, improve their cash flow and get all the life insurance they need and want without them taking any additional money out of their pockets or changing their current lifestyle.

Can you help them to reduce or eliminate their debts to improve their cash flow?

  • Do they have cash accumulation in their life insurance policy they could use to pay off their high-interest credit cards or a car loan? Aren't they better off borrowing from themselves and paying themselves back instead of paying someone else the interest?

  • Do they have untapped equity in their home that they can use to reduce or eliminate their debts? Could they take out an equity line of credit? Yes, many people still have equity in their homes, and yes, you can still get equity loans.

  • Can they refinance their mortgage to take out some equity and lower monthly payment to improve their cash flow? Mortgage interest is tax deductible. So, they save on income taxes while reducing their debt and improving their cash flow.

  • Can they borrow money from a 401(k) to pay off their credit card debts?

Can they reduce the premiums on their existing insurance policies to improve their cash flow and use that money to pay down their debts or buy the life insurance they need?

  • Do they have low deductibles on their health, auto or homeowners insurance? If they increase their deductibles, how much money would they save?

  • Do they have an opportunity to receive a discount on their homeowners, auto and liability insurance policies by placing them with the same company?

  • Do they qualify for health insurance through their employer at a reduced cost? Can they cut benefits to reduce their costs?

  • Do they have a critical illness policy, DI policy, or long term care insurance policy with long-term benefits? Example: Having a "to age 65" benefit period on their DI policy is fine, but if it prevents them from getting the life insurance they need to protect their family, is the long-term benefit on these policies really necessary? What is the higher priority?

  • Do they have low-priority riders on the above policies? Could you free up money by removing these riders?

  • Do they have cash-value polices that can be paid up with dividends?

  • Can you recommend a lower priced quality company for any of their current home owners and auto insurance? Make sure it's truly in the prospect's best interests.

Are they funding a retirement plan?

  • Does it make much sense to be putting money into a retirement account making 8 percent when they are paying out 17 percent interest on their credit cards?

  • Are they putting money into a Roth IRA? If they need more life insurance to protect their family, couldn't they use a cash-value policy for their retirement savings, instead of a Roth IRA? Doesn't a cash-value life insurance policy build tax-deferred and generate tax-free income just like the Roth IRA?

  • Are they putting more money into a 401(k) than is matched by their company? Could they use some of that additional money to pay off their debts and get the life insurance they need?

  • Are they are using a traditional IRA, SEP, etc.? Again, if they need more life insurance to protect their family, couldn't they instead use some of the money they are putting away for retirement to fund a cash-value policy?

Can you help them to reduce their income taxes?

  • Could they write off a home-based business? Do they have a hobby they could write off as a business?

  • Are they missing any tax write-offs? Should they go from the 1040 EZ short form to the long form for tax savings?

  • Can you change any of their existing taxable investments to a tax-deferred investment?

These are just a few of the creative ways you can help your prospects to 'find the money'. By following these strategies and learning how to deliver your special marketing message, you'll attract a steady stream of the right prospects to you, set more appointments and close more sales. You'll really be helping people to improve their current financial situation without asking them to spend more money or change their current lifestyle. You'll become the advisor people want to see.

Lew Nason quote

If you are thinking this requires a lot of work and education, you're right; however, what other viable options do you have if you want to survive and thrive in today's uncertain economy?

Using these strategies you can make your life insurance sales career much easier and extremely profitable in 2016 and beyond!

And, the good news is that we have been successfully using and training agents, advisors and planners on how to successfully use and present these 'Found Money Management' strategies to their clients for over 30 years.

Remember it's not a question of if there will be another recession... it's a question of when and how bad!

Note: The typical agent/advisor we work with, within a year, is working 40 hours or less per week and earning a net income of $150,000-$350,000 per year. They are working smarter, not harder! They are spending a lot less time and money on marketing, prospecting, and sales because they are now working with their IDEAL prospects and only need 3-5 new appointments per week.

Will you be our next success story?

Jeremy and Lew Nason
Trainers, Coaches & Mentors
'The 9 Out Of 10 Guys'

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Not Sure What To Do, Or Where To Start?
Call us to schedule a No Obligation, Free 15 Minute Consultation with Lew or Jeremy.
Toll Free In US 877-297-4608 / Direct Line 770-443-2852 (M-F, 9AM-5PM, EST)

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Updates For Our Member's Only Private Site
 Insurance Marketing and Sales Resource Center

Do you want to be Great?
This question usually perplexes clients and they respond with a question like “What do you mean by that?” Engaging in a conversation about their own greatness, they think, would be a sign of arrogance or self-importance, and they do not want to appear “that way.”

Earn Your Oscar
In the wake of the Academy Awards, I’ve been thinking about what got most of the people who took the stage all the way to the point of receiving that coveted prize. Yes, a little luck and some great connections were involved in them getting those noteworthy jobs in the first place. But for each person, when it came to doing the job itself—the work that resulted in the nomination and, ultimately, the win—it was about having had total intense focus on his or her chosen career.

Stop Making "Non-Promises"
A few weeks ago, I invited Marc–an IT consultant who had worked with me for a few months last year and gotten some very good results–to lunch. We set the date, and then Marc said: “I’ll be there…unless someone calls me with work that needs to be done that day…I mean, business comes first, right?”

Are you taking advantage of the FREE client newsletters in the Insurance Marketing and Sales Resource Center? If not, why not?

Remember... People buy when they are ready to buy, not when you are ready to sell. So, if you want them to call you when they are ready, then you must be constantly in front of them!

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Help Your Prospects, Clients, Friends And Family
To See You As The 'Expert' They Need To Meet With!

Offer a free report or information booklet in everything you do!

Offer a free report or information booklet in everything you do!

 The Ultimate Life Insurance Sales Tools and Training…

Found Money Management Tool Kit - Life Insurance Sales System

Improve Your Attitude And Change Your World

 The Power of the Mind is the Power of Man - Earl Nightingale
 

"You become what you think about. Think positive and you will achieve positive results. Think negative and you will achieve negative results. Understand this emotionally and success cannot fail you."
Earl Nightingale

Help Us To Help Others

Do you have any suggestions on how can improve our services?

Do you have a success story, that would help and encourage others?

Please take a minute & send it to...coach@insuranceproshop.com

___________________

Not sure we can help, or if our services are right for you... Don’t Wait... 
Call us Toll Free to schedule a No Obligation, Free 15 Minute Consultation with Lew or Jeremy.
Toll Free In US 877-297-4608 / Direct Line 770-443-2852 (M-F, 9AM-5PM, EST)

The Amazing New Agent 'Quick' Start Program...

Mortgage Insurance Sales Tool Kit - For Selling Cash Value Life Insurance

How To Become The Most 'Trusted Advisor'
In Your Local Community!

No Sales Talent?
Think Again!

Most of the people who get into sales, are constantly struggling to set appointments and close sales. After a while they begin to think they don't have what it takes to be a top salesperson. It may seem that others have the magic touch but they don't. They are wrong!

The reason Top Producers are successful is they have simply found a better way to attract sales.

If you want to succeed in sales and become a Top Producer, then do your homework to discover what the leading salespeople are doing differently. And, then adapt their methods to yours.

One of the reasons the top producers are successful is they have learned to... focus on those prospects most likely to buy what they're selling!

What are the Top Producers doing, that you aren't?
 

Dan kennedy... The Godfather of marketing
 

The Missing Connection

If there is one group of people that most agents do not talk to enough, it's the people they already know… their friends, family and the most important their existing clients.

Many agents tell us their friends, family and certainly their clients know all about them. They tell me they don't want to go after these people for more business. They'll just sit and wait for their friends, family and clients to come to them.

Well, these thoughts open the door to you losing lots of repeat business, new business and referrals. Why? Because your friends, family and clients only know what they know ...they do not know what they don't know. And, it is a "fact", your friends, family and clients do not know as much about you and what you can do to help them... as you do!

So, plan on building your image and reputation by repeating your special message... to everyone you know!

Why do you think we spend so much time creating and sending out our weekly newsletters to our prospects, friends and clients. The more information we provide, the more comfortable agents will feel about us and what we offer. 

We routinely have agents, advisors and planner who have been following us for years, decide to finally call us and invest in one of our systems. Most of these people would not have become our clients, if we had not stayed in constant contact with them over those years. 

Lew Nason

Brain Tracy, in his book 'Eat That Frog' wrote... "Here’s the greatest breakthrough of all. Your results determine your rewards. In life, everybody wants to earn more money, they want to be more successful, they want to have a nicer home, nicer car, more money in the bank, and no money worries. And the key is to learn how to get more and better results."

Jack Welch wrote an article in Business Weekly and in it he said, “If there’s anything you would do to save your business, should worse come to worst, don’t wait until then, do it now. If there’s anything in the back of your mind that you know you should stop or get out of, do it now. Don’t wait until you have no choice.”

Jeremy and Lew Nason
Trainers, Coaches & Mentors
'The 9 Out Of 10 Guys'

P.S. In the Insurance Marketing and Sales Resource Center, you will find all sorts of low cost, effective ways to help you to stay in touch with your friends, family and more importantly your existing clients!

It’s A Shame For You To Struggle Finding Prospects
& Closing Sales, When Our Members Do It So Easily!
(At only $35 per month can you afford to pass this up?)

Insurance Marketing and Sales Resource Center - Click Here For The Complete Details

Coaching Corner

Fear Is the Biggest Obstacle, BUT…

Sandy Schussel Video

Fear keeps us from asking for what we need. But more than fear, our learned response to it is what stops us in our tracks. Sandy talks about using fear, instead, to move ahead.


Sandy Schussel - Author, Speaker, Life and Business Coach

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Important Message... I just finished reading Sandy's book 'The High Diving Board' and truly believe that it a must read for everyone. If you are not living the life of your dreams, this short 116 page book will help you understand why. But, more importantly it will give you some simple ways to turn your life around. Thank You Sandy!
 

Sandy Schussel - The High Diving Board

The Premiere Annuity Sales Tools and Training...

Annuity Sales Excellence Tool Kit


       Insurance Sales Video System
 

Do You Have A Video On Your Facebook Page And/Or Website
To Help People To See You As The Expert?

Psychologically Engage the Viewer's Interest & Concisely Explain the Insurance Solutions You Offer!

Do you know that prospects are 64% more likely to buy a product after watching a video about it?

Marketers worldwide agree that video is the most effective social-media marketing method!

Over 80 'Client Engaging' Videos To Chose From! https://www.webprez.com/
 

Sample WebPrez Video

Why WebPrez? Executive Director, Dan Vinal explains...


Important Reminder... Before your prospects actually come to your office, or before you meet with them in their home or office - they are typing your name into Google search. And what they find will significantly affect the results of your meeting.

That’s why it is critically important that your website and your LinkedIn profile represent you as the professional you are, and give your prospects a trustworthy impression that inspires their confidence... before you meet with them.

What’s more, they come in with preconceived expectations of who you are, what you do, and how you can help them. That’s why it is so important to feature your WebPrez videos on your website and in your LinkedIn profile . . . so that your prospects see examples of the problems you can solve for them.

So if you have not yet added your videos to your website or your LinkedIn profile, please do so right away. And if you need any help, let us know. We can also get you set up with a very professional website without any upfront cost.

Click Here to Schedule a Consultation with One of Our Video Integration Advisors

Are You A Member Of ProducersWeb?

If you want the latest information, from the foremost experts in the industry,
to take your career to the next level, then become a member. It's Free!

 Follow Sandy Schussel, Dennis Postema, Paul Mallet, Jeremy Nason and Lew Nason!

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