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Featured Article - How To Increase Your Life Insurance Sales To Avoid The Summer Slump!

Improve Your Attitude - Napoleon Hill on The Law of Attraction

Become Their Trusted Advisor - 5 Ways To Increase Sales Locally!

Coaches Corner - The People In YOUR Community Need YOUR Help!

An Important Message From Jeremy

One Of The Best Ways To Generate A Flow Of Life Insurance Sales Leads!

Dear ~Contact.FirstName~,

One of the quickest, most effective and inexpensive ways for you to generate a consistent flow of high quality life insurance sales leads is to offer a Free Educational Workshop every month.

If I were to start over in a new area, with no connections, no clients, no friends, no family and no acquaintances offering a Free Educational Workshop every month is what I would do to get off to the quickest start possible.

I would find a hungry and caring independent Tax Preparer, P&C Agency, Mortgage Broker, Attorney, CPA, Doctor or some other professional and form a 'Joint Venture' with them. I would get them to invite their best clients to my free educational workshop.

Obviously, if I were not in a new area I would invite everyone I know, plus my neighbors to my free educational workshop. And, I would tell them the price of admission is to bring a friend.

Each of our specialized marketing and sales systems explains this concept in great detail, with all the tools... invitations, ads, PowerPoint presentations, etc.!

Plus, each of our specialized marketing and sales systems comes with 3 months of personal One-on-One coaching to guide you through the entire process!

Yours in success,
Jeremy Nason

____________________

"After doing my first workshop at the end of September, and after getting back in touch with my current clients (through your newsletters) I have submitted over $30,000 of life business…. IN JUST ONE MONTH! Although the additional income is nice, without a doubt, the best part of your whole system is the simplicity in helping clients. I finally feel that I am offering clients more than just retirement planning. I know that my clients will be better off after meeting with me than they were before. Your system is so easy to understand, to explain to clients, and to implement, that it’s almost ridiculous. I am so glad I found you when I did, so early in my career. I look forward to many years of working with the two of you! Thanks Again!"
Bryan Schurter, RFC, CA, (4 years in business)
______________________
 

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Featured Article

 How To Increase Your Life Insurance Sales!
To Avoid The Summer Slump!

Let’s face it, we've been looking forward to the summer. Now that it is here and the weather is nice we all tend to get lazy. However, that's a big mistake. Summer doesn't have to be a slow time for your business. You can actually increase your life insurance and avoid the summer slump.

Here are four things you can do this summer to immediately reenergize your life insurance sales and guarantee a strong close for the year!

1. Fine Tune Your Marketing Message.
You know your products and services better than anyone else, but most advisors have a hard time conveying the right information to clients. Instead of focusing on your product or service features, take this time to make sure your website, brochures and other marketing materials highlight the benefits your clients will receive.

Remember, people buy things for two reasons:

• The want to avoid pain, or a loss

• The want to gain pleasure.

Make sure your marketing message addresses one or both of these wants.

2. Reevaluate Your Lead-Generation Strategies.
Once you've got your message down, get the word out. You should always have five lead-generating strategies in place. If you're betting your future on one or maybe two strategies, you're doomed. Use the summer to research and implement new lead-generating opportunities, such as networking at events, forming partnerships, engaging on social media, and asking for referrals from existing clients.

3. Connect With Existing Customers.
People who have already bought from you are the key to your continued viability and growth. Take the time to review your clients’ situation. Then call, visit or email them to schedule an annual review. You can also drop them a note, or send them a card to tell them you appreciate their business. Your customers aren't going to remember you if you don’t stay in front of them.

And, remember the average person buys insurance about 7 times during their lifetime.

• when they first get married,

• they start out with a simple family plan,

• then a mortgage insurance policy,

• then a policy on each child,

• then more insurance because of the new family additions,

• then more insurance to cover their ever increasing life style,

• then there is college planning,

• and retirement planning,

And so on...

4. Refresh Your Training.
Do you have a clear strategy on how you should engage with your customers? If not, then it is time to update your training. Use the summer down time to learn how to build strong and lasting customer relationships!

Your goal is to learn how to identify and answer the prospects' problems. Then show them how your product or service will help them avoid that pain, or gain the pleasure they seek.

People buy products or services based on emotional needs or wants,
and then justify their purchase logically.

Jeremy Nason
Trainer, Coach & Mentor
'The 9 Out Of 10 Guy'

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Not Sure What To Do, Or Where To Start?
Call us to schedule a No Obligation, Free 15 Minute Consultation with Lew or Jeremy.
Toll Free In US 877-297-4608 / Direct Line 770-443-2852 (M-F, 9AM-5PM, EST)

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Updates For Our Member's Only Private Site
 Insurance Marketing and Sales Resource Center™

The Power of '1'
Don't get overwhelmed by the giant beast!  Utilize the power of '1'!

Your Need is the Ugliest Thing!
Avoid this easy to make mistake to avoid making your clients run for cover.

Case 10 Harvey
Harvey is one of your average seniors.  Has money in the market where he is taking income from, and wants to eliminate the risk.  A perfect scenario for laddering annuities.

529 Plan Alternative
A flyer put out by Ohio National about using life insurance as an alternative to a 529 Plan.

To see these and all updates from the last 3 months visit the Updates page!

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Remember... People buy when they are ready to buy, not when you are ready to sell. So, if you want them to call you when they are ready, then you must stay in front of them! Using a monthly client newsletter is the best way to get people to call you.

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Improve Your Attitude And Change Your World

Napoleon Hill on The Law of Attraction

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"Thank you. Since starting with you 3 weeks ago I’m already seeing a big difference. This week I closed 4 life insurance sales for $9,000 in commissions. It’s my best week ever."
Tony Filippone, IL (10 years in business)

How To Become The Most 'Trusted Advisor'
In Your Local Community!

5 Ways To Increase Sales Locally!

The secrets to increasing your sales are hiding in your own backyard.

As you start your insurance sales career, it comes along with one big question. “How do I find enough prospects?”

Almost every IMO or Insurance Company wants you to come up with a list of all the people you know. Then they want you to call all of those people to try to set an appointment by telling them you want to… “Show them what you do;” “Give them a second opinion;” or “Show them a great new idea,” etc.! 

While, I do agree that you want to let your family, friends and neighbors know what you do. This ‘old fashioned’ and ‘Outdated’ approach your IMO or Company wants you to use rarely gets you an appointment (Let alone a sale) with the majority of the people you call.

Accordingly, most agents eventually run out of the people they know and end up spending big money every month on leads, direct mail, and/or running ads in the newspaper. Or, they end up spending hour upon hours cold calling.

Instead of asking; “How do I find enough prospects?” You should be asking; “How do I continually get my name out there?” “How do I create some instant name recognition and community support that will strengthen my position and ultimately increase my sales?"

The answer is right in your backyard.

Here are five ways you can get your name out there as quickly as possible, to increase your sales locally.

1. Check out your local Chamber of Commerce
Almost every community around the world has a local Chamber of Commerce that is committed to business growth, networking, and strategically strengthening the local economy. Your local Chamber of Commerce is a great place to start connecting with other business owners in your area. As a member you will benefit from networking, referrals, business development, advertising opportunities and much more.

Becoming a member provides you with an opportunity to learn from some of the very best in business. Plus, it gives you the “in” to any number of events and networking initiatives.

Joining your local chamber (or another local association) in your area is one of the greatest ways for you to increase your sales, since it will immensely help your exposure in your community.

2. Research local small business or professionals groups
Locally, there are many ways for you to increase sales. These include opportunities to connect with online and in-person networking groups that focus on small business support.

These groups are generally more social in nature and provide a more relaxed environment where you can speak honestly about the trials and tribulations as a small business owner, learn from the successes and failures of others, and seek help in times of trouble.

This is where the opportunity exists to create a core group of trusted individuals who work together with everyone’s best interests in mind. As those relationships continue to develop, the power of word of mouth can grow exponentially. They are your cheerleaders. They are the long-term advocates that will work with you as your business grows.

To find networking groups in your area, do a search online or visit Meetup.com..

3. Use your resources and attend local seminars and conferences
Research available seminars and conferences in your community or nearby. Oftentimes, established community leaders, like universities or colleges, will host leadership series that welcome speakers on a monthly or quarterly basis to share their skills and experiences.

Local conferences are a great way to showcase your business and also provide educational and networking resources that can pay big dividends in the future.

4. Volunteer locally
Giving back to your community by sponsoring some local volunteer efforts or event is a fantastic way to get your name out as a committed partner who values the people you serve.

Everyone wins with volunteer sponsorship. You are helping to meet a need, which can give you a great boost of motivation as you struggle through the mine fields of insurance sales.

In addition, you are getting your name out there as a person that cares. And the people you help will attach immediate respect and loyalty to your name.

5. Find friends in your target market
As you define your ideal client and target market, consider where those clients are active. Then come up with creative ways to develop friendly relationships with your hopeful future customers.

For example, if your target market is established male professionals, perhaps you can take part in local golf tournaments to make connections. Or, if your target market is families, you might want to sow some seeds at your children’s bus stop or connect with local day care centers.

This is NOT about active “selling!” This about building relationships to grow a group of cheerleaders that keep your name in their mind, so that one day they will either come to you on their own, or go “Hey, I know someone who can help you with that.” when talking to their peers.

When you take care to grow new connections into quality relationships grounded in trust, your business opportunities are now limitless and the sales will come, with much less effort on your part.

Remember: You should always have five lead-generating strategies in place. If you're betting your future on one or maybe two strategies, you're doomed.

Lew & Jeremy Nason
Trainers, Coaches & Mentors
'The 9 Out Of 10 Guys'

You Can Become A Life Insurance Lead Generation Machine In The Next 90 Days... Guaranteed!

Coaching Corner

The People In YOUR Community Need YOUR Help!

Since the current economic recovery began in July 2009, the economy has grown for six and one half years at an annual compound rate of 2.1%. This is the slowest economic recovery since the WWII.

Over the six and a half years since the recession ended in the second quarter of 2009, “real GDP has grown by a total of 14.5 percent, or at an annual rate of 2.1 percent,” according to Jeffrey Schlagenhauf, a former senior adviser to the Congressional Joint Economic Committee. “Other post-1960 recoveries averaged total growth of 28.4 percent (annual rate of 3.9 percent) over the comparable 26 quarters. The Reagan recovery of the 1980s saw real GDP grow a total of 35.0 percent or at an annual rate of 4.7 percent.”

However, by almost every economic measure, America is flat to falling.

The good news is that from January, 2009, until last month, unemployment has fallen from 7.8 percent to 4.9 - down 37.2 percent.

However, the labor-force participation rate over that period has slid from 65.7 percent to 62.9 (the lowest reading since March 1978) - down 4.3 percent.

The percentage of Americans below the poverty line has grown, according to the most recent Census data, from 14.3 to 14.8 in 2014 - up 3.5 percent.

Real median household income across that interval sank from $54,925 to $53,657 - down 2.3 percent.

Food Stamp participants soared in that time frame from 32,889,000 to 45,874,000 up 39.5 percent.

Meanwhile, from July, 2009 through the fourth quarter of 2015, the percentage of Americans who own homes sagged from 67.3 percent to 63.8 - down 5.2 percent.

From... Obama’s Lackluster Economy Still Lacks Luster, by Deroy Murdock, March 11, 2016

Important Note: Contrary to popular belief, consumers do not come to a standstill during tough times. They just make purchasing decisions differently. Some purchasers are more diligent with research while others may start comparison-shopping when they hadn’t done so in the past. Ultimately, consumers will buy items appropriate to their needs if they deem that they truly need the service or product. This is the audience that needs to be marketed to at this time. Taking advantage of the opportunities that still exist is important when considering how to weather the economic climate facing all of us.

So, what are you going to do to find the people in your community who need your help?

Jeremy Nason
Trainer, Coach & Mentor
'The 9 Out Of 10 Guys'

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