Stop Selling... Start Helping People To 'Live Debt Free And Truly Wealthy!'

Message from Jeremy - How To Make Your Insurance Business More Profitable!

Featured Article - The Top 6 Ways To Generate High Quality Life Insurance And Annuity Leads!

Coaches Corner - DRAW Them a REFERRAL DIAGRAM!

Important Message From Jeremy...

How To Make Your Insurance Business More Profitable!

Dear ~Contact.FirstName~,

What’s the hardest and most expensive sale you’ll make to a client? Isn’t it the first one?

In most businesses, especially insurance sales, the profit from the second or third sale is significantly higher, because the marketing cost for repeat business, is much lower than for the initial sale.

For example, in direct mail, a "bounce back" offer is often sent to the customer every time they make a purchase. The "bounce back" is another offer or catalogue included with shipped goods to encourage another order from the customer. The cost for sending the additional offer or catalog is very little because they are sending it with the initial purchase.

The Hard Rock Café makes at least as much profit from the gift items that they sell after the meal, including tee shirts and caps, as they do from the food sales.

Once the initial sale is made, you should have additional offers for your clients. (And annual reviews)

How much is it costing you in your time, postage, lead lists, leads, etc. to attract and sell a new prospect? If you spent more time with your current clients and keep in touch with them with a monthly  newsletter, etc. how many additional sales could you make? How many more referrals would you get? How much more profitable would you be?

Compare the cost of repeat sales (and referrals) to the real cost of finding and attracting a new client.

Most salespeople spend all of their time obtaining new accounts and they tend to ignore their established business. One of the most powerful marketing tools today is good customer service. Never allow your clients to be treated as poor relatives looking for a handout. Your current clients are your most valuable assets!

Yours In Success,
Jeremy Nason
'The Nine Out Of Ten Guys'
 

At the Insurance Pro Shop we are dedicated to providing you with a NEW Era of Insurance Sales Training & Support! This is the in-depth training & support that's been sorely missing from our industry for the past 30 years!

Here is a typical response we get from members...
 
"I thank God for Lew's vision, and how he has groomed his son's for a family legacy. The Insurance
Pro Shop (IPS) is a game changer for anyone who wants to do this business correctly, and help
 families achieve their financial goals and dreams. God's blessing is on the guidance you
teach and the wisdom you give. Thank You, Lew and Jeremy!"
Andrew L. Brown, MBA - IL (12 years)

Featured Article

Discover... The fastest and absolute best way
for you to attract a steady stream of the IDEAL
mortgage life insurance prospects to you!

Attract the 'IDEAL' mortgage insurance leads, acquire loyal clients, and close more & larger sales, by helping families to 'Find the Money' for IUL & Whole Life Insurance, to pay off their mortgage 5-10 years early and you'll put serious money in your pocket!

"With your systems (Mortgage Insurance Toolkit) I have written almost $10,000 premium in past 2 weeks. Great website and marketing tools." 
Brian Santaniello, MA, (36 years)

Coaching Corner

DRAW Them a REFERRAL DIAGRAM!

“I found a new way to talk with clients about referring me,” Ryan, a financial advisor, once told me excitedly on the phone. “I use a diagram! I’ll show it to you.”

Ryan emailed me a little while later with this:

Of course, I was interested, and I called him back right away to have him explain how it worked.

“First, I draw a circle in the center of a yellow pad, where you see the ‘Joe W’, representing the client,” he started.

“Then,” he continued, “I draw circles surrounding the first circle for people they’ve already referred to me. I thank them for the ones that worked out and tell them that these referrals are happy; I also point out the ones that didn’t work out, explaining how it just wasn’t right for whatever reason.”

“Finally,” Ryan exclaimed, “I ask them who’s missing from the chart! I say, ‘Who haven’t we talked about yet?’”

Ryan told me that the client at the center of this drawing, Joe, looked at the chart and said to him, “I wonder why we never talked about my niece, Barbara, and her husband.” He gestured to the open circles on the page. “Add Barbara in there.”

Ryan was very proud of his piece of “referral technology” - and so was I! I went on to suggest to him that any time a client or prospective client volunteers information, his next response should be a magical question - either “who else?” or “what else?” Once Joe volunteered Barbara, for instance, a “who else” could identify another person for Joe and Ryan to discuss, and with whom Ryan could go on to arrange an appointment. Asking “who else?” again might have brought to light a third - and then even a fourth - potential client for Ryan.

Most professionals are terrified of the referral conversation and they either avoid it entirely or approach it so awkwardly that it doesn’t end up working for them at all.

Tim, one of my current clients, told me earlier this week that he was uncomfortable “switching” from being a professional to asking for referrals. The goal, I told him, is to be a professional while asking for referrals. There shouldn’t be a difference. If you’re helping someone by providing a service, why not offer the same service to someone else in his or her life who might also really need your help?

If you have your own method of talking about introductions or referrals that works for you, please share it with me, and with the other professionals in your life! If referrals aren’t yet working for you, contact me now, and I’ll let you in on a few of the ideas that have worked for me and countless others in my network of clients and colleagues. No matter what strategy you implement, one technique is certain: ALWAYS be sure to keep REACHING…

__________________

Attract Your 'Ideal Prospects' & Earn Their Confidence
With These Client Informational Booklets!

As an Insurance Agent/Financial Advisor, you know how important it is to make sure that your products and your services stand out from the competition. You want people to see you as the expert! The difficulty you have is that your competition can be fierce. Not only do you have to worry about competing against fellow agents and advisors, but also the banks, stock brokers, planners, and insurance brokers who are trying to woo your prospects and clients away. If you want to attract people to you and earn their confidence in you, then get your information into the hands of your prospects and clients in an inexpensive and professional format... an information booklet is one of your smartest options.

"It’s Easy To Become A Millionaire"
As strange as it may seem, it's possible for everyone of us to accumulate $1,000,000 before we reach retirement age. And, it doesn’t take luck, special knowledge, or some new fantastic investment vehicle. What it does take is a little discipline, planning and practicing some simple concepts.

"Living Debt Free And Truly Wealthy"
Three are choices... 'Creating Your Own Bank', 'Using Home Equity' and 'Tax Free Retirement'
Today, many families are looking for more effective ways to secure their financial future. They recognize they need a better strategy as a foundation of their overall financial plan, instead of just relying on traditional financial planning techniques. These 3 booklets will help you to quickly explain the exceptional advantages of Creating Your Own Bank, Tax Free Retirement, and Using Home Equity, with the Found Money Management concepts.

Printed Booklet Pricing

For More Information On How & Why To Use Information Booklets Please Visit... https://www.insuranceproshop.com/booklets/

To Order Your Personalized Information Booklets...
Call 877-297-4608 (Free Personalization)
 

Are You A Member Of ProducersWeb?

If you want the latest news and information, from the foremost experts in the industry,
to take your career to the next level, then become a member. It's Free!

 And please follow Sandy Schussel, Dennis Postema, Jeremy Nason and Lew Nason!

Are You A Member Of NAIFA?

IPS Home Page   Product Catalog   Newsletter Archive   Contact Us