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Featured Article -
Four Simple Secrets To Selling
Large Amounts Of Life Insurance!
Message from Jeremy -
Are You Missing The Boat!?!
Coaches Corner -
Stop Stopping! |
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Featured
Article |
Four Simple Secrets To Selling Large
Amounts Of Life Insurance!
Would you like to know how and why the best producers are
able to sell large amounts of cash value life insurance?
If you knew their secrets could you sell large amounts of
cash value life insurance, just like they do?
We’re talking about you earning $250,000, $500,000 or more in first
year commissions each year!
Some of you may be thinking; “Yah, that would be great!
But, the reason those producers are able to sell so much life insurance, is
they have the technical knowledge, for a very specialized life insurance
niche market. They are working with 412i plans, Estate Conservation, Premium
Financing, Charitable Giving or some other specialty market.”
While it’s true that some of the more prolific producers do have the
technical knowledge, and work in one of these very specialized advanced
markets, it isn’t how and why they are able to sell large amounts of cash
value life insurance.
It may surprise you to know that every one of these
‘life insurance sales leaders’ has the same basic problems you do!
In fact, in most cases, the people who work in those very specialized,
advanced markets have much worse problems, because of the extremely small size of
their market, plus the competition, bad publicity and the large amounts of money they
work with. However, they are successful because they know four simple
secrets to selling life insurance that you don’t!
They know that no matter what market you work in, every one
faces the same four basic challenges:
-
Finding a niche market you understand and
have a passion for!
-
Identifying and attracting the right
prospects for your market!
-
Helping your prospects to recognize they
have a problem!
-
Getting prospects to take action on the
solution you offer!
The reason most agents and advisors struggle selling life
insurance is they don’t feel good about what they are doing. They look at
themselves as just a salesperson, instead of seeing themselves as helping
people to solve their financial problems.
Whether you want to join the ranks of the top life insurance producers, or
you just want to make your career a whole lot easier, more fun, and much more
rewarding, you must have a passion for what you do!
The Best Life Insurance
Marketing System & Sales Training...
For Selling Cash Value Life Insurance!
Start By Downloading This
FREE E-book Today...
So You Learn The Secrets To Finding The Right Prospects For Cash
Value Life Insurance!
FREE Download... Advisor's
Guide To Found Money Management™
By reading this free report you'll learn how to
attract your 'IDEAL' life insurance prospects to you! Then you'll learn how to help them to want to 'Find
the Money' to save more for their retirement; fund their
children's college education; and
get all the life insurance they want to protect
their family...
Without them spending any additional money or changing their lifestyle!

Secret #1 ...Finding a market you
understand and have a passion for!
Enthusiasm sells!
So, find something that turns you on. Your
specialty doesn’t have to be a technical, advanced niche market. The great
thing is that you can turn almost anything into a specialty. You could
specialize in working with one armed, golfers, with high blood pressure. Or,
maybe you could specialize in working with people who hunt deer, drive a
jeep, are married, live in a mobile home and have a child in college.
I know of a top-producing agent who works exclusively with
young families who have a newborn baby.
Another, who works with widowed, retired women of color!
And, yet another agent who works exclusively with divorcees,
with children!
Each of these advisors became the specialist in that market,
because they identified themselves with that market and they already knew
something about that market. They invested their time to learn everything
they could about the people in those markets and the problems they face. And
then, they learned the best ways to use their products to help those people
to solve their problems.
What do you have a passion for in your life? Has something
happened in your life that has impacted, made a difference, or changed you?
What problems have you, your family, parents, friends and relatives faced?
What group of people do you identify the most with, and feel
good with? Do you hunt, play golf, play tennis, bowl etc.? What civic and
religious groups do you belong to? What past jobs have you worked in? What
did your parents do for a living?
Every top-producer (or successful business person) I know has
a burning passion for what they do! For them, it’s NOT just about making a
sale! It’s about really helping people!
Our passion is helping you to Help Middle Income
Families To Live Debt Free And Truly Wealthy!
Secret #2 ...Identifying & attracting the
right prospects for your market!
Once you have decided
on your specialty, once you have found something you have a real passion
for, then you’ll want to determine what’s the most pressing problem your
products and services can solve for these people.
If you’re working with young families with newborns, maybe
their most pressing concern is saving for college, or making sure the money
is there for college, if something happens to one of the parents.
With widowed, retired women of color, maybe the dominant
concern is learning how to manage their money with safety and guarantees,
and then making sure they pass all of their money onto their children.
For families with children, maybe it’s eliminating debt,
saving for college, and protecting the family!
Now, you’ll want to determine who you have the best chance of
selling within your specialty? Who is your ultimate, best prospect within
that group? What are their ages, income, social status, education,
occupation and marital status? Do they own a home? Do they have school age
children?
Where do you find these people? Where do they live? What
newspapers and section of the paper do these people read? What newsletters
and magazines do these people get? What business do they use? What
professionals do they use… doctors, accountants, P&C agencies, attorneys,
etc.
Finally, how do you attract these people to you? What’s the
best way to attract the ‘Right’ people to you? Do you send out sales letters
to a targeted list? Offer free reports? Form a Joint Venture? Offer a dinner
seminar or a free educational workshop? Send out newsletters? Run ads in the
newspaper? Get articles published? Write a book? Or, how about working your
existing book of business? Or, letting your family, friends, relatives and
everyone know about your specialty?
What every top-producer will tell you is… "All of these
marketing methods work once you have a specialty, you determine who your
ideal prospects are, and you send a message to them that clearly states how
they will benefit by meeting with you!"
All the top-producers know exactly who their best prospects
are, and how to attract them… ‘The Right Message, To The Right People,
At The Right Time’
The Best Life Insurance
Marketing System & Sales Training...
For Selling Cash Value Life Insurance!
Start By Downloading This
FREE E-book Today...
So You Learn The Secrets To Finding The Right Prospects For Cash
Value Life Insurance!
FREE Download... Advisor's
Guide To Found Money Management™
By reading this free report you'll learn how to
attract your 'IDEAL' life insurance prospects to you! Then you'll learn how to help them to want to 'Find
the Money' to save more for their retirement; fund their
children's college education; and
get all the life insurance they want to protect
their family...
Without them spending any additional money or changing their lifestyle!

Secret #3 ...Helping your prospects to
recognize they have a problem!
We all have financial problems! It doesn’t
matter if you are rich or poor. The problems can be paying too much in
income taxes, transferring wealth, losses in the stock market, saving for
retirement, saving for college, a low income, too much debt, protecting the
people they love, etc.! Unfortunately, most people do not want to think
about money, let alone talk about their situation and admit they have a
financial problem! In this fast paced society, most of us are so busy with
our day-to-day activities and problems to worry about our money problems…
until the problems need immediate attention!
Consider, you’ve studied and developed your specialty. You’ve
attracted the right prospect to you. But, until your prospect recognizes,
understands and makes solving their problem a priority, you have little
chance of setting an appointment or making a sale!
Your job is to know the ‘right’ questions to ask that will
get your prospect to talk about what they really need and want. You’ve got
to get them thinking about how their problem is affecting their current
situation? If they don’t correct the problem right now, how will it affect
their future and future of their family?
If you want to sell more and larger life insurance policies,
you must help your prospects to recognize that they have a problem! And,
more importantly you must ask the ‘right’ questions to help them to make
solving their problem a priority!
Secret #4 ...Getting prospects to
take action on the solution you offer!
You’ve found your specialty, something you
have a passion for! You’re sending, ‘The Right Message, to The Right
People, at The Right Time!’ You’re asking the
‘right’ questions! Your prospect
recognizes they have a problem and they agree that solving their problem is
a priority. Now, how do you get them to take action today on your offer?
If you want your prospects to take action today, then you
must help them to see where they are today and where they’ll be in the
future with and without your solutions.
There is a cost to everything we do. Where will they ‘find
the money?’ What will your prospect have to sacrifice in order to
implement your plan? Do the future benefits of your plan outweigh the cost
of implementing the plan today? As the late, legendary Ben Feldman
said, “There is a cost of doing nothing and a cost of doing something.
Generally, the cost of doing nothing is much more than the cost of doing
something!”
There you have it, Four Simple Secrets To Selling Large
Amounts Of Life Insurance! So, now what will you do from here? Is there
one idea you got from this article that you can start using today? How about
a second, or third idea?
If you do nothing else, find something you have a passion
for! Life is too short to be struggling all of the time!
Whether you want to join the ranks of the top-producers, or
you just want to make your career a whole lot easier, more fun and much more
rewarding, it all starts with having a passion for what you do!
Yours In Success,
Jeremy Nason
'The Nine Out Of Ten Guys'

The Best Life Insurance
Marketing System & Sales Training...
For Selling Cash Value Life Insurance!
Start By Downloading This
FREE E-book Today...
So You Learn The Secrets To Finding The Right Prospects For Cash
Value Life Insurance!
FREE Download... Advisor's
Guide To Found Money Management™
By reading this free report you'll learn how to
attract your 'IDEAL' life insurance prospects to you! Then you'll learn how to help them to want to 'Find
the Money' to save more for their retirement; fund their
children's college education; and
get all the life insurance they want to protect
their family...
Without them spending any additional money or changing their lifestyle!
_______________________
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Important Message
From Jeremy... |
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Are You Missing
The Boat!?!
You have been
getting our 'You Can Make The Difference' newsletter for a while now.
Are you reading it? Do you like what you read? Have you taken any action?
Why not?
Are you making
excuses
"I'm too busy!",
"I don't have time to read!",
and/or
"I can't afford it right now!"?
Are you
content just relying on the life insurance product training, support, and illustrations you are
getting from your IMO, Company, or Agency?
You can keep making excuses...
Or, you can make the commitment right now to get the life insurance sales training you need to take your
life insurance sales and/or financial
services career to the next level and guarantee your success!
There’s nothing you can’t do, if
you make the decision right now to make it
happen!
Please read the
following...
Unfortunately,
most of the agents, advisors, and planners who read this won’t want to hear
what I’m about to say... But they are missing the boat, big time!
Most people are being told, and want to believe there is a ‘Quick Solution’ to being
successful in life insurance sales, or taking their life insurance sales to the next
level.
They want to believe all of the hype out there and believe there are
magical life insurance lead sources, lead systems, or a hot new life
insurance sales idea that will have
people begging for an appointment and begging to be sold.
They also want to
believe that if they have the best life insurance product, price, investment returns,
and/or a hot new life insurance sales idea, then all they have to do is show up and they’ll
make a ‘Bazillion Dollars!’
However, the
actual evidence is... 86% of the people who enter life insurance sales are out of
the industry within four years! And, the few agents and advisors who do
manage to survive four years are making an average net income of only
$45,000 per year!
“According to
the American Council for Life Insurance, the number of life insurance
agents has shrunk by nearly 100,000 in recent years. For every 1,000 agents
recruited, only 14% survive the first four (4) years. Surviving agents only
produce an average of $45,000 of earnings in their fourth (4th) contract
year.”
I know that almost
every recruiter, agency head, and lead company is telling you that they have
a great turnkey life insurance lead and sales system, with training and support. And, if
you follow their system, they’ll guarantee you’ll make a ‘Bazillion
Dollars!’
But, the actual
facts state something entirely different. Only ‘One Out of Six’
agents are surviving past 4 years. And, only ‘One Out of Ten’ of
those surviving agents are earning $100,000 or more per year. If you do the
math, that means that out of 1000 agents hired this year, only 140 agents
will survive and be earning approximately $45,000 per year by year four.
(860 agents will fail, 140 will survive) And, only 14 will be earning
$100,000 or more.
Obviously, no
matter what you are being told, or what you want to believe, the odds of you
surviving and making a significant six-figure income in insurance sales...
is only 1.4 out of 100!
However, you can
get off to a quick start, dramatically increase the odds of your survival,
and you can be earning a consistent six-figure income (or even a seven–figure
income) with the right knowledge, training, coaching, mentoring, and
support. It starts by you getting the life insurance sales training and support you need to become the most respected ‘Trusted’
financial advisor in your local community. The one person people want to
see, so you can consistently attract your ‘Ideal life Insurance Prospects’
to you. And that’s about you learning how to 'Make A Positive
Difference In People’s Lives', instead of just making a sale!
The sad truth is,
if you want to have your best chance of success selling life insurance, then you
can’t just rely on what a recruiting organization gives you or promises you.
As the President of one of the largest IMOs in the country told us (in
writing) after reviewing one of our marketing and sales systems... (He had
called us and asked us to send him our system so he could review it.)
“I glanced at
the information you sent me and it would not fit our focus because of amount
of time it takes to get the training done. Excellent material! Our training
process is to get as many people as we can on the boat to find out who can
write before we spend any time or money training them.” (This is a
Direct Quote!)
Unfortunately,
we’ve gotten very similar responses from too many of the large IMOs and
career companies. The vast majority believe that it’s cheaper for them to
play the numbers game, than to spend their time and money training the
agents on anything other than their products. Lew was told the same things
by upper management, when he was a manager for a Major Insurance Company.
The questions you
should be asking are...
What training do I need?
Where do I get the training?
The Best Life Insurance
Marketing System & Sales Training...
For Selling Cash Value Life Insurance!
Start By Downloading This
FREE E-book Today...
So You Learn The Secrets To Finding The Right Prospects For Cash
Value Life Insurance!
Get
Your FREE
PDF
Guide to...
'Found Money Management™'
Learn
what the top producers are doing today to
find & attract their IDEAL life insurance
Clients!
Learn how they are helping
clients to want
to save more for retirement; fund a college
education;
&
get all the cash value life insurance they
need to protect their family
...Without
them spending any addition money or changing
their lifestyle!
We will NOT sell, trade,
rent or give your email address away for any
reason - privacy
policy
It’s up to
you! You can continue to believe all of the hype,
or you can take complete control of your career starting today!
Proven 80%
Success Rate… (documented)
My father and I have been successfully training agents and advisors for
over 3 decades. Example: As a Manager for Met Life, from 1989-94,
my father hired 23 brand new agents. Over 10 years later, 18 of those
agents were still in this business. That's an '80% Success Rate', verses
the industry's 86% failure rate!
Proven
Significant Six Figure Annual Incomes… (documented)
Plus, 10 years later,
all 18 of those agents were
making $200,000, $300,000, and much more selling insurance! Consider,
according to LIMRA, the average net income per agent (or advisor) is
less than $45,000 per year. The people Lew trained all had net incomes
well above $150,000 per year.
That's More
Than Triple the Industry Averages!
And, puts them in the top 1% of all
agents!
Last Year... The top producers, we worked
with, earned over $1,000,000 and many
others who were earning $40,000-$60,000 per year, within a year, are now earning
$150,000-$350,000 per year.
And, with our
Insurance Marketing and Sales Resource Center™ and
Specialized
Systems, with 3 months of
personal coaching... and real SUPPORT... you can do the same... and we’ll be there,
by your side, to guide you every step of the way!
being
left alone to try to figure it out on your own! We'll be
there to guide you every step of the way!
Plus, we'll help
you to evaluate, design, and present your cases, to ensure
you learn how to provide the best solutions to your clients.
So, you will consistently close more and significantly
larger life insurance sales! (Using your companies!) No
more hearing
"I have to talk to my broker or banker!", "I need to think
about it.", or "I don't have the money right now."
This invaluable personal
coaching will save you TONS of time, money, and headaches!
(We are
dedicated insurance marketing and sales trainers, coaches, and mentors... NOT
Recruiters!)
Where do you want to be in a
year... in four years... in ten years?
Yours In Success, Jeremy Nason
'The Nine Out Of Ten Guys'
________________________
There is a reason why
'Top Producers' are investing in our
specialized systems and are attending our
live
training events...

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Updates For
Our Member's Only Private Site Insurance Marketing and Sales
Resource Center™ |
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Most Advisors Are Chasing The Wrong Life Insurance
Prospects
The Top Life Producers understand that there are 3
critical sales areas that every life insurance agent, financial
advisor and financial planner must conquer, if they want to succeed
short and long-term in this great life insurance sales and financial
services profession?
To see these and all updates from the last 3 months
visit the Updates page!
Are you taking advantage of
the
FREE Client Newsletters in the
Insurance Marketing and Sales Resource Center™? If
not, why not?
Remember... People buy when they are ready to buy, not when you
are ready to sell. So, if you want them to call you when they
are ready, then you must stay in front of them! Using a
monthly client newsletter is the best way to get people to call you.
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how to succeed with selling life insurance and
annuities,
then most advisors will learn in a lifetime! |
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following the struggling crowd...
Become the Certified
Trusted
Advisor (CTA) people
will beg to see.

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"Lew, I have been in the insurance and securities industry since 1965. I
was a stock/broker and Life Insurance and Annuity Coordinator for E. F.
Hutton for the state of North Carolina in1978. In 1981, I was president
of FSC Agency (a large broker dealer in Atlanta). From 1982 to 1987, I
was president and founder of Pilot Financial Services, a FINRA broker
dealer. I have attended sales training for dozens of large insurance
companies. You offer the best client presentation, and marketing and
lead generation strategies I have ever seen. Sincerely, Your friend
Steve Patterson."
Steve Patterson,
RVP at Cherry Financial Partners, Ltd., - NC
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Coaching Corner |
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Stop Stopping
I often talk with clients and in workshops about
the “success formula” Napoleon Hill shares
in his 1935 classic, 'Think and Grow Rich':
(1) Set a clear goal. What do you want to
accomplish?
(2) Develop a detailed plan to reach that
goal. Define exactly what actions you'll need to take.
(3) Take immediate (and, as Tony Robbins
would say, “massive”) action on that plan.
(4) Persist until you reach the goal.
I use Edison’s invention of the light bulb as an
example:
Edison’s clear goal was to create a lamp that
operated safely and inexpensively using electricity as its power
source, replacing gas and kerosene lamps in buildings and on
streets.
His detailed plan was extraordinarily simple:
test materials and combinations of materials until he found
something that would not melt, burn or explode and would,
instead , safely and inexpensively cast off light whenever and
for however long someone wanted it.
His immediate action was to begin testing
materials by running an electric current through them and he
persisted in that action by continuing to test materials day in
and day out for what turned out to be thirteen months (and not 6
weeks, as he had projected).
In his book, 'Straight Line Leadership',
Dusan Djukich adds two important components to the
formula:
(1) Deciding if you are willing to pay the
price.
(2) Monitoring your actions, making
corrections as needed.
The price Djukich is referring to is the
willingness to take the specific actions and to persist until
you reach the goal. In other words, if it isn’t working, are you
willing to keep at it, monitor it and make adjustments until you
get it to work, or do you know at the outset that if you run
into difficulties, you will stop.
With few exceptions, almost all of the failed
projects and initiatives the CEOs and professionals I work with
can point to failed for a simple reason: When the specific
actions required became too difficult, they allowed the project
to stop.
The remedy for this is simple: STOP STOPPING.
Starting a project and stopping is not the result of a lack of
conviction or desire, or of willpower or courage. It’s a habit -
a choice.
If the history of your business is littered with
projects and initiatives that didn’t pan out, it isn’t because
they were not good projects. It’s the result of either a lack of
willingness to pay the price, or the choice to stop when it
became too difficult or too expensive.
If you’re taking action on an important goal and
you’re 100% committed to it, choose a new habit…STOP STOPPING.
Oh…and keep REACHING...
__________________
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"I have made a great deal of money this year just by taking your advice and
paying attention to the people around me and following up on opportunities when
they present themselves. Thanks again for helping me believe in life insurance
enough to share its benefits with the people I care about most." "By the way Lew I just made $3,000 from one existing client and another
$3,000 with a referral who we also have plans to move additional money for next
month when I will make another $4,000. I am telling you this because I honestly
feel that I would not have made these sales without your newsletters. The best part is both of these
clients called me!"
Antonio Filippone,
RFC - IL
(23 Years) |
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