Stop Selling... Start Helping People To
'Live Debt Free And Truly Wealthy!'
Message from Jeremy -
"What's in it for me?"
Featured Article -
Two Great Ideas From Our Members!
Coaches Corner -
What Tony Did! |
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Important Message
From Alex... |
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"What's in it for
me?"
Dear
~Contact.FirstName~,
Do you want more people to respond to
your Ads, Invitations, Sales Letters, etc.? Then remember as your prospect
reads your ad the question they are seeking an answer to is; "What's in
it for me?" Make sure that you give them plenty of answers. Appeal to
their desire for recognition, wealth, better health, and security - yes they
are all those nice things on Maslow's Hierarchy of Needs - all the way up to
self-actualization.
(Check out a Psychology 101 text
book if you are not familiar with Maslow - you'll be glad you did.)
But, most of all do not forget to
appeal to their FEAR of pain and loss!
Field research has shown that people
are more responsive to loss than gain. Be sure to help them to talk about what they would LOSE if they don't get your product,
so they really understand the problem and want to fix it.
Yours In Success,
Alex Villa
_________________
There is a reason why
'Top Producers' are 'long time'
members of our
Insurance Marketing and Sales Resource Center™,
are investing in our
specialized systems, and are attending our
live
training events...
The top producers, we worked with last
year, earned over $1,000,000 and many others who were earning
$40,000-$60,000 per year, within a year, are now earning $150,000-$350,000
per year.
And, with our systems and 3 months of personal
coaching and training... with real SUPPORT you can do the same... and we’ll
be there, by your side, to guide you every step of the way!
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Because Agents Don't Know, What
They Don't Know, They Are Making A Lot Of Little Mistakes, Making
This Business Much Harder
Than It Needs To Be! |
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We've made it much easy and
very affordable for you to get the critical 'INSIDER' training that is sorely
missing in our industry. For about $1.00 per day, you will have unlimited
access (24/7) to an online 'Mini University' of life insurance and
annuity marketing and
sales techniques, strategies, and tips, providing you with
everything you need today ...to get off to a quick start ...and guarantee your long-term
success!
This is the in-depth
insurance marketing, prospecting, appointment setting, and sales
training,
that you were promised, wanted, and expected, but didn't get from
your Company, IMO or FMO!
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Updates For
Our Member's Only Private Site
Insurance Marketing and Sales
Resource Center™ |
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Cornell Study: Why you need a coach
Has it ever seemed to you that less competent people
(in a particular area) rate their competence higher than it actually
is, while more competent people (in that area) humbly rate their
competence lower? It’s not just your imagination. This is a genuine
cognitive bias called the Dunning-Kruger Effect.(1)
To see these and all updates from the last 3 months
visit the Updates
page!
Are you taking advantage of
the
FREE Client Newsletters in the
Insurance Marketing and Sales Resource Center™? If
not, why not?
Remember... People buy when they are ready to buy, not when you
are ready to sell. So, if you want them to call you when they
are ready, then you must stay in front of them! Using a
monthly client newsletter is the best way to get people to call you.
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Featured
Article |
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Two Great
Ideas From Our Members
Can you believe it! It's already
September? We're two thirds through the year. It’s less than two months
until the holiday season sets in. Where does the time go?
How are you doing this year?
Is your income up this year - or
is it down?
Will you reach your goals?
How do you feel about that?
Because of the nature of our
business, most of the agents, advisors and planners who call us are the ones
who are having problems. Their income is down. It's getting harder to find
leads, set appointments, let alone close the sale.
However, it doesn't have to stay
that way! Sometimes a simple idea can make a big difference, in only a few
weeks.
Here is a
great idea from our friend Lewie Wood.
Mr. Wood is a 'Lifetime Member' of the prestigious Million Dollar Round
Table and an inductee into the MDRT Hall Of Fame! The MDRT is an
international, independent association of less than 1 percent of the most
successful life insurance and financial services professionals from 76
countries around the world. Note:
Mr. Wood has
been a
member of the Insurance Pro Shop since 2009. He has invested in
several of our
specialized systems and attended our
Trusted Advisor Success Training.
In Times Like
These “PARTNER UP”
"If you are relatively new to
this business, evaluate your personal strengths. Do you have good contacts
with schools, hospitals, cities, counties, state, federal employees or
employers that provide retirement plans? Search out a top financial advisor
/ insurance professional in your community who can help you harvest from
your relationships. Harnessing your years of experience with personal
relationships will lead to your best year ever, and you will solve problems
for lots of people who will refer to others who need your help."
"For those with no connections,
host a financial planning party. Invite friends, relatives, neighbors,
clients, etc to a party at your home. Nothing lavish! Have a guest speaker
(i.e. expert financial advisor) make a brief presentation to show people how
to "Live Debt Free and Truly Wealthy." Start a stream of inexpensive
fun ways to warm referrals that result in significant production. Partner up
for success!"
Partnering up is a great way to
learn how to help people and learn how to get them to take action.
Here is a great idea from our
friend Tony Fillipone.
Mr. Fillipone
is in the top 1% of producers in the country. Note: Mr. Fillipone has
been a member of IPS since 2003. He
has invested in all of our
specialized systems, attended our many of
Trusted Advisor
Success Training events, an is in our
coaching programs.
Educational
Workshops
"I remember in 2008 between
October and December things were looking pretty bleak. I was running a
little scared due to the horrible economic news. It seemed as though people
were not doing anything and my business was feeling it. I even decided to
scale back my operation. However, thanks to Lew’s and Jeremy’s coaching and
support I was able to hang-in-there, and the next year was one of my best
years ever."
"Even during that economic
downturn, I never stopped sending out my newsletters, or doing my workshops.
In fact, I even uncovered several free speaking engagements and starting to
profit from them. I stopped doing expensive dinner seminars and am doing
much cheaper workshops at the local Library. I literally, have had to turn
people away from my workshops, because I had more people sign up than I
could fit in the room. Not only that, but many of the people who were too
scared to do anything that year called me back and told me they were ready.
In the ten years I spent in this business before I started working with the
Insurance Pro Shop, I can't remember anyone ever calling me back and telling
me they were ready to move forward. Now, it happens all the time."
Yours In Success,
Jeremy Nason
_______________________
We want to hear your thoughts, please
drop us a
comment on our blog or
visit our Facebook
page! |
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Coaching Corner |
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What Tony Did!
A Quick Explanation From Tony Filippone: "As I mentioned
earlier, we literally had to turn away people for my recent workshop. Here is
what I did differently. When the ‘direct mail house invitations’ stopped working
in my area, I started advertising in the newspaper. The ad is pulling quite
well, but this last time I did two things to supplement the ad that might help
your readers."
"1st. I had run an ad for a free booklet on the ‘Be Your Own
Banker’ idea and we received about 22 phone calls. I was so busy when those
calls came in that I never even followed up, except to send out the booklet. So,
I sent all of those people a follow-up letter, with an invitation to my
workshop. About 4 people out of 22 said yes. That is an 18% response rate, so I
considered that a success and I plan to use that two-stage plan again. I also
plan to invite the people on that same list again."
"2nd. I used a flyer distribution service to hand out
‘door-to-door’ 3000 flyers in the area around the library. I got about 6
responses from that and it only cost me $350. That is about $58.00 per lead, but
I would definitely do it again. Also, I may have received more than six, as I
did not track the responses as well as I could have. But, I know I got at least
6, as I did ask people how they heard about the workshop when they called in."
A Special Message to You From Tony…
"I truly wish every new agent out there could just spend a few months
training with you so they would not have to go through what I went through in my
early years. I can only imagine the desperate calls you must receive from
struggling agents who never really learned how to perfect their marketing,
especially now with all that is going on in this economy.
I am so glad I not only found you, but I was humble enough to
be taught by you and smart enough to stick with you even when things did not
happen for me overnight. In my case it took me more than a few days to get on
the right track, but the long-term benefits have been well worth it. (I know my
learning curve could have been much, much shorter if I only applied your advice
sooner, instead of questioning everything you told me. But it is hard not to be
a skeptic when there is so much bad advice out there.)
Keep on doing what you are doing Lew, and let your readers
know that there are agents like me, who are loving this bad economy and are
prospering. Don't get me wrong, I hate what it is doing to the good people that
are being hurt by it, but I love that it is giving people a wakeup call and
forcing them to look outside the box for safer alternatives that I can help them
with. What a great time to be a good financial advisor, with all of the problems
people are facing we have the opportunity to really help people weather this
storm and we can literally pick and choose who we want to serve. What a
business!"
Yours In Success,
Lew Nason |
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You Can
Double & Triple Your Sales By Investing In One
Of Our Specialized Marketing and Sales Systems! |
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One of the main reasons why our
Specialized Life Insurance & Annuity Marketing, Lead,
and Sales Systems are so effective, is you’ll
receive 3 months of personal, one-one-one coaching,
from people who have actually done it themselves! And,
they have been training, coaching, and mentoring top
producers for over 30 years!
-
This coaching will help you to avoid the common
mistakes most agents and advisors are making
today...
enabling you to get off to a fast start, to double
and triple your sales in as
little as 90 days, and guarantee your
long term success!
No more
being left alone to try to figure it out on
your own! We'll be there to guide you every step of
the way!
-
Plus, we'll help you to evaluate, design, and present 3-5 cases...
to ensure you learn how to provide the best solutions to your
clients.
You'll be really helping people, instead of just selling
products!
So, you will consistently close more and significantly larger
life insurance sales
...along with
Disability Income, Long Term Care, Annuities,
Assets Under Management, etc!!
(Using your companies!)
No more settling for a small quick sale. Or hearing, "I
need to bounce this off my broker!"
This invaluable
personal coaching will save you TONS of time, money, and
headaches!
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Insurance Pro Shop,
150 Watson Drive, Dallas, GA 30132
Toll Free In US 877-297-4608
/ Direct Line 770-443-2852
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