A Major Insurance Agent Marketing Mistake!

A Major Insurance Marketing Mistake! Not having an insurance drip marketing campaign!

What is the most costly insurance agent marketing mistake you will ever make in your insurance business? The mistake is not having an insurance agent drip marketing campaign!

Is the insurance agent marketing mistake not…

  • Letting your friends and family know what you do?
  • Following up with your insurance prospects?
  • Staying in touch with your insurance clients?

Is the insurance agent marketing mistake you make one or all of the above?

Have you ever gone to an insurance prospect, client, friend, family member, etc? Only to find they just purchased an insurance product from someone else? How did that make you feel? Think about how much money you just lost out on. How many referrals did you lose? Are you making an insurance agent marketing mistake?

I hear a lot of agents complain about this! This insurance marketing mistake is a missed opportunity that plagues most agents! And this insurance agent’s marketing mistake costs them a lot of clients and money.

The Insurance Agent Marketing Mistake Even the OLD PRO MAKES

Now, new agents have an excuse because they don’t know what they don’t know. However, we old PROs should know better! We should know that missed opportunities hurt and will eventually kill our insurance business. So what is the Major Insurance Agent Marketing Mistake Even the OLD PRO makes? It’s not having an Insurance Agent Drip Marketing Campaign!

Per Wikipedia… Drip Marketing is a communication strategy that sends, or “drips,” a pre-written set of messages to customers or prospects over time. Drip marketing is distinct from other database marketing in two ways: (1) first the timing of the messages follows a pre-determined course; (2) then the messages are dripped in a series, applicable to a specific behavior or status of the recipient.

Insurance Agent Drip Marketing Campaign Strategies typically consist of…

The above Insurance Agent Drip Marketing Campaign Strategies, along with an explanation of how to effectively use them can be found in our Trusted Advisor Success Program

Not taking advantage of a Drip Marketing Campaign is a huge insurance agent mistake that leaves you out in the cold. Because being Out of Sight and Out of Mind is deadly to your business.

Starting Your Insurance Drip Marketing Campaign

So, how do you start an insurance agent drip marketing campaign?

In my opinion, every insurance agent’s drip campaign should start with the people you already know.

  1. First, create a database on everyone you know, do business with, etc…
  2. Then create client newsletters, emails, and sales letters with well-written content, that pushes them towards a specific goal.
  3. Finally, automate it! Because none of us have a lot of time to send emails, letters, newsletters, etc. So you need to create or use a system that you can plug your info into and it does the rest.

So, what do you send?

Let People Know How You Are Helping Families

One of my favorite insurance agent marketing pieces and one of the fastest ways to let your family and friends know what you do is through a Heartfelt Letter.  Now, I know you are thinking He is talking about having a project 100! However, you would be dead wrong!

The Heartfelt Letter is NOT a sales letter, beating up everyone you know for an appointment. Unfortunately, many agents beat up their warm market for an appointment. So, they end up alienating their friends, and family and are looked at as the DREADED USED CAR SALESMAN!  And eventually, they become an outcast.

Our initial approach is 100% Family and Friend SAFE!

The objective is very simple. First and foremost you will want to let them know what you do! And then let them know how you are helping families. Remember it is not about your products or selling them on a great sales concept.

The Heartfelt Letter and your entire insurance agent drip marketing campaign should focus on common problems families face… such as…

  • How to maximize your tax-free retirement income – with NO government limits on how much you can contribute right now.
  • How to pay off your home 5-10 years early, without taking any additional money out of your pockets.
  • The secret to maximizing your retirement benefits. What your accountant isn’t telling you!
  • How to eliminate your debts without sacrificing your lifestyle.

Accordingly, it’s letting people know about what problems you can help them solve. So they will start to see you in a different light. Because your success selling insurance is about you making the shift from a salesperson to a Trusted Advisor!

Another Major Insurance Agent Marketing Mistake!

That’s just the first step of a well-planned insurance agent drip marketing campaign. However, before you set up your insurance agent drip marketing campaign you need to have an end goal! If you don’t know where you’re going, then how can you get there? What is the end goal of your insurance agent drip marketing campaign? Is it to get Appointments? Get people to call you? Or, get people to attend your workshop? Or finally, get people more receptive to your calls… etc.

Not determining you end your goals before you build your insurance drip marketing campaign is another major insurance agent mistake!

How To Fix Your Insurance Agent Marketing Mistakes!

Trusted Advisor Success Program™

Trusted Advisor Success ProgramOur Trusted Advisor Success Program is about you learning to specialize in helping middle-income families find the money to Live Debt Free And Truly Wealthy! It is about helping middle-income families to get all the cash-value life insurance they need to protect their families. While you help them to save for a tax-free retirement, save for college, create a family bank, etc. (Using cash value life insurance and annuities!)

Check out our Trusted Advisor Success Program! Because you will get 90 days of personal insurance agent training, coaching, and mentoring… with back-office sales support! All from a team that has been training agents and advisors for over 40 years to specialize in helping middle-income families So you will earn $250k or more per year selling life insurance!

We will show you how to find and attract your best life insurance and annuity leads/prospects. So you will set great sales appointments. Then we will show you how to help middle-income families see and want to solve their immediate money problems. We will also show you how you can help middle-income families find the money so that they can take action right now! 

Then we will show you the best ways for you to present your solutions to your clients and prospects to close 9 out of 10 insurance sales. So that you will earn $250K, or more this year selling life insurance and annuities like the legends.

It is the best-specialized life insurance marketing and sales system and training for insurance agents and advisors to learn how to help middle-income families!

When Will You Get The Best Advanced Insurance Agent Marketing Tips, Tools, Training, and Coaching You Need Specialize… To Set Up An Insurance Agent Drip Marketing Campaign?

Inside our Trusted Advisor Success Program, you will find all the best insurance agent marketing plans, strategies, and ideas laid out for you! You will learn the best ways for you to use Joint Ventures; Educational Workshops and Seminars; Booklets and Free Reports; Referred Leads; Social Media; Client Newsletters; Annual Reviews;  and more – with all the tools, scripts, and more. Now you can find and attract your best insurance prospects and set your best sales appointments! Because your ‘specialized marketing message’ to everyone will be all about how you help middle-income families to find the money to Live Debt Free and Truly Wealthy!

You will also get the best insurance agent marketing, sales training, and support you need to use all the HOT Sales Concepts… Wealth In Motion, Infinite Banking. Missed Fortune, Circle Of Wealth, Wealth Beyond Wall Street, Tax-Free Retirement, and more… Because they are part of our Trusted Advisor Success Program. Now you can help middle-income families – not just the wealthy! Stop Making Major Insurance Agent Marketing Mistakes!

Includes Our Found Money Management™ Tool Kit (Life insurance marketing and sales system),
With Our How To Close 9 Out Of 10 Insurance Sales – Sales Training System And Videos,
With Membership to Our Private Site at $29.95 per month after the first month,
And 90 Days of Personal Agent Training, Coaching, Mentoring, and Back-end Sales Support Worth $2,097!

When Will Avoid The Major Insurance Marketing Mistakes Most Agents Make?

When Will You Read Our Full-Length Book? So You Learn How To Really Help Families!

Living Debt Free And Truly Wealthy

Middle American Family’s Guide To: Living Debt Free And Truly Wealthy!

We urge you to take the time to read our 20 Chapter book… ‘Middle American Family’s Guide To Living Debt Free And Truly Wealthy!” Because we give you complete strategies, on how you can help middle-income families to find the money to spend, save, invest, insure, and plan wisely for a secure future! So that you can help them to “Live Debt Free and Truly Wealthy!” As a result, you will understand our philosophies, concepts, and techniques by the end of the book. And finally, you will know how you can make a real difference by helping your family, friends, clients, and neighbors get rid of their debt. So they can save for retirement. So that they will have a secure financial future! Book Outline – Get A Digital Copy of Our 20 Chapter Book! Only $18.97, Immediate Download, ORDER Now!

Nothing Will Change Until You Make it Change. Avoid The Major Insurance Agent Marketing Mistake! Set Up An Insurance Drip Marketing Campaign To Make It Change!

Is what you don’t know, hurting your Life Insurance Sales?

You have to study for an hour per day!

Take Control Of Your Insurance Lead Generation… And Watch Your Sales Soar!

Free Consult - Best Training For Helping 9 Out Of 10 Insurance Agents and Financial Advisors To Double And Triple Their Sales And Income In 60 Day Or Less!

Recommended By The Members Of The IARFC -A Major Insurance Agent Marketing Mistake! not having a drip marketing campaign

Leave a Reply

Your email address will not be published. Required fields are marked *


This site uses Akismet to reduce spam. Learn how your comment data is processed.