Setting appointments with potential clients is a crucial step in the sales process. To increase your chances of securing appointments, it’s important to engage potential clients on an emotional level. One effective strategy is to use emotionally targeted questions that create a sense of urgency and highlight the benefits of meeting with you. Why Emotional Targeting? Emotions play a significant role in decision-making. When it comes to purchasing life insurance, potential clients may have various concerns and fears that prevent them from taking action. By tapping into their emotions and addressing their concerns, you can overcome their objections and motivate …

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