High-Impact Insurance Marketing Techniques And Strategies For New Agents Dear Friends, In the fast-paced world of insurance marketing, staying ahead of the curve is essential for agent sales success. New insurance agents should embrace innovative marketing strategies and technology. New agents need to explore high-impact insurance marketing techniques that align with our principles of Helping Middle-Income Families. This is a comprehensive guide to high-impact insurance marketing techniques, specifically tailored for new agents seeking to improve their sales skills and increase their success in selling life insurance products and services. It is based on sending a consistent insurance marketing message of …

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Important Message from Coach Sandy Schussel about insurance marketing for agents and advisors! Every day I talk with agents and advisors who won’t do anything that makes them uncomfortable. They buy leads and complain about them. They won’t reach out to people they know! And they won’t have referral discussions with even their best clients. They have one bad experience with seminars or webinars and decide never to do them again. They avoid networking because it makes them uncomfortable. And then, they complain that their business isn’t growing. Anything uncomfortable shuts them down. They are ignoring a universal truth about …

Agent And Advisor Insurance Marketing Tune-Up! Read more »

5/22/2023… Do you want to make your insurance prospecting a lot easier? Then learn how to… Be A Big Fish In A Small Pond!  There is a simple truth to your success in insurance sales. The more people know about you and how you help people. The easier it will be to find your best insurance prospects, set your best appointments, and close sales. Do you want to make your insurance prospecting easier and less expensive? Then you will want to study our new insurance marketing training course! How much easier and cost-efficient is it for you to get known …

Announcing… A New Insurance Marketing Training Course That Makes Your Prospecting A Lot Easier And Profitable! Read more »

o4/12/2023… Insurance Agent Branding Is A Classic Marketing Strategy! Branding is the process where insurance agents make themselves known to the public and differentiate themselves from competitors. Branding typically includes a phrase, logo, or idea that makes the insurance agent easily identifiable to the public. Start “Branding” You! In any practice, insurance agent branding is a primary marketing strategy to attract your ideal prospect. It is an expression of your unique identity to “sell” your services to the kind of people you most want to work with. But insurance agent branding isn’t just about showing how you’re different from your …

Insurance Agent Branding – A Classic Marketing Strategy! Read more »

Over the past 24 years, we have spent a lot of time talking to agents about forming Joint Venture Partnerships. (Forming strategic alliances.) Because Joint Venture Partnerships are the ultimate ‘insider secret’ to generating thousands of new Life Insurance and Annuity prospects! Why? Because, when done right, with the right Joint Venture partner, it’s the most inexpensive and most effective way to generate a constant stream of great Life Insurance and Annuity prospects. Compare Joint Venture Partnerships To Other Insurance Marketing and Prospecting Methods… With Joint Venture Partnerships there is very little expense upfront. There is no financial outlay to …

Joint Venture Partnerships are the ultimate ‘insider secret’ to generating thousands of new Life Insurance and Annuity prospects! Read more »

3/3/2023… For the past three years, our phone has been ringing off the hook. We have been getting calls from insurance agents, financial advisors, financial planners, and investment brokers who are looking for more, or better ways to find and attract the best high-quality insurance prospects to them. Because the insurance marketing strategy they’ve used for years isn’t working as well as it has in past years. Because of all of the bad news and problem people see today, are you finding fewer and fewer High-Quality insurance prospects? Are you getting fewer and fewer responses (leads) from your current sales …

How To Find High-Quality Insurance Prospects! The Best Insurance Marketing Strategy! Read more »

2/27/2023… Let’s keep this simple. Most insurance agents and financial advisors complain they don’t have enough prospects/leads. Is that the real truth? Or is it they don’t realize (or are too lazy) to take the time to learn the insurance marketing they need… So they will have all the insurance prospects/leads they can handle? Today most insurance agents and financial advisors are either buying insurance leads or signing up with a company that provides insurance leads! In both cases, they are spending hundreds of dollars each week on their insurance prospects/leads. They are either paying for their insurance leads up …

How To Have All The Insurance Prospects You Can Handle! Read more »

11/30/2022… I’m amazed at how many people today do not want to work. There are too many people today who just put a minimum effort into their job. Then they will complain their wages are too low! It is like demanding heat from a stove before you put in the fuel. If you want to make more money on your job (selling Insurance), you have to put in the effort to prove you are worth it! It is the same when you are selling insurance! If you want to make more money selling insurance, you need to prove to people …

How To Make More Money Selling Insurance! Get The Insurance Marketing and Sales Training and Support You Need to Help People! Read more »

Hand writing The Same Old Thinking, The Same Old Results with marker on transparent wipe board isolated on white.

11/21/2022… Do you have an insurance marketing strategy? Don’t confuse an insurance marketing strategy with a series of random marketing activities! An insurance marketing strategy means you have a clear plan, with systems in place, that allow you to generate a consistent stream of your very best prospects. A marketing strategy isn’t just hoping you will generate some insurance prospects. But rather knowing you will generate your very best insurance prospects. Because you know who your best insurance prospects are. And what your insurance prospects are looking for! It’s not complicated and it’s certainly worth the time and effort you …

What’s Your Insurance Marketing Strategy? Do you generate a consistent stream of your very best insurance prospects? Read more »

9/23/2022… Why are most agents struggling to find their best insurance prospects? Why are you struggling to find your best insurance prospect? Is it because you have been led to believe that it is easier to buy your insurance leads? Let’s take a look at what you are doing when you buy insurance leads vs using a marketing program to find your best insurance prospects. Most agents when they buy leads… spend all their time trying to meet with and sell insurance to strangers! Which is the hardest, most frustrating, and most expensive way to sell insurance. And, yet isn’t …

The Best Kept Secret For Finding Your Best Insurance Prospects… Read more »