Educational Workshops The Best Prospecting Tool… To Set Great Insurance Sales Appointments
Here is an article from our long-time friend and client Dennis Postema. It is about why educational workshops are one of your best insurance prospecting tools. So you will set great insurance sales appointments and close more sales.
His team uses educational workshops to educate prospects on the problems that they face! Not about their products or sales ideas! This is the Why! Now the ‘How To Use Educational Workshops’ in this troubled time is a different story! But we have a solution for that! Click Here)
We have been working with Dennis ever since he started in insurance sales. He is one of our huge success stories. Over the past 14 years, Dennis and his sales team (over 25 agents) have invested in about everything we have. Including our insurance sales systems, prospecting tools, training, and coaching programs.
Not Using Educational Workshops To Set Great Insurance Sales Appointments? Shame on you!
by Dennis Postema
I have always been a firm believer in educating your insurance prospects. When I first started in this business, (before working with IPS) we did not have any educational materials to hand out to our clients about their insurance and investment needs. So, when I started my own agency, I decided that we would have a lot of educational pieces for our Insurance prospects. That they could use to educate themselves about the problems they face. (not products) And then they could come to us for help.
Fast forward to today. My agents and I now host educational workshops to help our sales team to set the best insurance sales appointments, to close more sales. We base these educational workshops on correcting the mistakes that we have seen so many advisors and clients make. These mistakes include everything from not saving for their future – to not updating their insurance and investment during life changes. I have to admit, I am floored by how many people are concerned with this topic. Educational Workshop attendance has been through the roof. Because we are keeping it simple. We give them educational materials. Do a short educational workshop presentation. Then we hold a question and answer session. And then we stick around after the educational workshop for additional conversations and to set great insurance sales appointments.
Simply put, prospects appreciate that we educate them on all of the strategies that should be used in the planning process. Rather than just trying to sell them a product. In turn, it has positively impacted the amount of business that comes our way. So, if you are on the fence about choosing to give out free educational materials or offering educational workshops, then go for it. You won’t regret it.
My experience in the insurance business shows that educating people is the number one way for you to find insurance prospects, set great insurance sales appointments, and close more sales! Of course, outside of you getting referrals.
Dennis M. Postema, RFC, is the President/CEO of Postema Marketing Group, LLC! He is the author of ‘Retirement You Can’t Outlive’, an educational book to help seniors and boomers protect themselves from running out of money in their retirement years.
“I have been working with the Insurance Pro Shop since 2006 and have used each and every one of their products since then. (For my agents and myself) If you want a chance to increase your income and become the successful agent that you want to be, then you have to be learning from the best. I truly believe Lew Nason and Jeremy Nason and their team have the tools and resources to help mold successful agents. If you aren’t learning from Lew, you aren’t learning from the best!” Dennis Postema, RFC – Postema Marketing Group, LLC – OH (10 yrs in the business)
When Will You Get The Educational Workshops You Need To Set Great Insurance Sales Appointments?
Each of our insurance marketing and sales systems has education workshops! All with scripted PowerPoint presentations, invitations, newspaper ads, handouts, and more. So, we have done everything for you. Agents are setting insurance sales appointments with 70-90% of the educational workshop attendees and closing sales with almost everyone.
Our Trusted Advisor Success Program™ (Life insurance marketing and sales system) is about you learning to specialize in helping middle-income families find the money to Live Debt Free And Truly Wealthy! It is about you helping middle-income families to find the money to get all the cash-value life insurance they need to protect their families. While you help them find the money to save for… a tax-free retirement, save for college, create a family bank, etc. (Using cash value life insurance and annuities!)
Check out our Trusted Advisor Success Program™! Because you will get 90 days of personal life insurance agent training, coaching, and mentoring… with back-office sales support! All from a team of life insurance marketing and sales coaches that have been training agents and advisors for over 40 years to specialize in helping middle-income families to find the money… So you will earn $250k or more per year selling life insurance!
We will show you how to find and attract your best life insurance sales leads/prospects. So you will set great insurance sales appointments. Then we will show you how to help middle-income families see and want to solve their immediate money problems. We will also show you how you can help middle-income families find the money so that they can buy life insurance right now!
Then we will show you the best ways for you to present your solutions to your clients and prospects to close 9 out of 10 life insurance sales. So that you will earn $250K, or more this year selling life insurance and annuities like the legends.
It is the best-specialized life insurance marketing and sales system, training, coaching, and support for agents and advisors to learn how to help middle-income families!
When Will You Get The Best Advanced Life Insurance Marketing, Agent Training, Coaching, and Support You Need Specialize… To Find and Attract Your Best Life Insurance Prospects?
Inside our Trusted Advisor Success Program™, you will find all the best life insurance marketing plans, sales strategies, and ideas laid out for you! You will learn the best ways for you to use Joint Ventures; Educational Workshops and Seminars; Booklets and Free Reports; Referred Leads; Social Media; Client Newsletters; Annual Reviews; and more – with all the tools, scripts, and more. Now you can find and attract your best life insurance prospects, set your best sales appointments, and close more sales! Because your ‘specialized marketing message’ to everyone will be all about how you help middle-income families to find the money to “Live Debt Free and Truly Wealthy!”
You will also get the best life insurance marketing, agent sales training, coaching, and support you need! So you can find the money to use all the HOT Sales Concepts… Wealth In Motion, Infinite Banking. Missed Fortune, Circle Of Wealth, Wealth Beyond Wall Street, Tax-Free Retirement, and more… Because they are part of our Trusted Advisor Success Program™. Now you can help middle-income families – not just the wealthy!
Includes Our Found Money Management™ Tool Kit (Life insurance marketing, sales and educational workshop system),
With Our How To Close 9 Out Of 10 Insurance Sales – Life Insurance Sales Training Program And Videos,
With Membership to Our Private Site at $29.95 per month after the first month,
And 90 Days of Personal Insurance Agent Training, Coaching, and Back-end Sales Support Worth $2,097!
In our system, we explain in detail how to offer our “Living Debt Free and Truly Wealthy” educational workshop. You will also discover the ‘Insider Secrets’ and insurance Prospecting Tools you need to consistently fill your educational workshops… With your ‘Best Insurance Prospects!‘ Then you will learn the secrets to setting your best insurance sales appointments… With 9 Out Of 10 of your attendees!
When will you get the best insurance prospecting tools, training, and support you need for educational workshops? So you find your best insurance prospects! So you will set your best sales appointments to close more insurance sales?
When Will You Read Our Full-Length Book? So You Will Learn How To Really Help Families?
Middle American Family’s Guide To: Living Debt Free And Truly Wealthy!
By Lew Nason, LUTCF, CTA, RFC Retired, And Jeremy Nason RFC, CTA
We urge you to take the time to read our 20 Chapter book… ‘Middle American Family’s Guide To Living Debt Free And Truly Wealthy!” Because we give you complete strategies, on how you can help middle-income families to find the money to spend, save, invest, insure, and plan wisely for a secure future! So that you can help them to “Live Debt Free and Truly Wealthy”! As a result, you will understand our philosophies, concepts, and techniques by the end of the book. And finally, you will know how you can make a real difference by helping your family, friends, clients, and neighbors to have a secure financial future!
It Is Up To You To Get The Insurance Prospecting Tools and Educational Workshops To Set Great Insurance Sales Appointments To Close More Sales!