Social Media And Selling Insurance! How to use social media properly to generate new sale, to increase your life insurance sales!

What follows is part of an article that was written 6 years ago about using social media for selling insurance. While social media is a great way for you to stay in front of your clients, prospects, and family to let them know what you do! And how you help people. Social media is not even close to being the best way for you to generate new prospects to sell more life insurance. The old-school sales techniques still work best.

Old School Sales Techniques Still Work Best – For Selling Insurance!

Jacqui Calder… Although technology continues to change the (insurance) sales game, you may not want to ditch that landline just yet. The underlying assumption is that social media will give you greater exposure and awareness… which will immediately translate into more sales (to sell more life insurance). But that assumption comes primarily from statistics that measure mouse clicks, “shares” and comments… Not actual sales figures. To get a clearer view of the link between so-called computer-mediated communication and real-world results… we went to the people who know best.

Behavior Science Research surveyed nearly 4,800 salespeople, from a variety of industries, with an average age of 40. In addition to assessing their general attitudes toward prospecting, we asked them to name which specific client communication medium they found to be the most effective.

In response, almost 70% indicated that traditional methods of contact… face-to-face and telephone prospecting… are the most effective means of generating new sales. Only 10% claimed that email was the most effective. And even fewer preferred social media platforms (to sell more insurance).

Interestingly, there was no correlation between sellers’ ages and the contact methods they preferred. Seasoned sales veterans who remember rotary phones are just as likely as wired-in Gen X sellers to see conventional prospecting as the more effective driver of sales.

Bottom line: Social media can be great for keeping tabs on old friends; supporting your political party of choice, or sharing pictures of cats doing funny things. But, most salespeople believe that to get their job done, old-school prospecting beats the “Like” button. Even in the 21st century, conventional person-to-person contact (not social media) is still the best way to generate new sales (and increase your life insurance sales).

Our Bottom Line About Using Social Media To Sell Insurance:

Do not use social media to sell insurance! Do not use social media to push your insurance products! Use social media to build stronger relationships with your friends, family, prospects, and insurance clients. Use social media to inform your insurance prospects about the problems they face and other things that they need to know. In addition, use social media to let insurance prospects know that you are there to help them!

Use social media to educate your insurance prospect about the problems they face and how you can help them… offer them your booklets, newsletters, and articles. You can also use social media to let insurance prospects know about your upcoming educational workshop.

Then you can call them to ask questions and talk about their concerns for their future to set up an insurance sales appointment. You can also invite them to your free educational workshop about the problems they face.

Stop thinking of yourself as an insurance agent or financial advisor. Your job is to build relationships with people and help them to get what they need and want for themselves and their families. It just so happens that a part of the service you provide is selling insurance!

 Helping Agents and Advisors Create Endless Streams of New, Repeat, and Referral Business!

Melanie Roger - Ontario Canada (3 Years in the business)

“Just wanted to say how grateful I am to have purchased your Found Money Management™ system and for your amazing coaching and support. My husband and I have been searching for the past three years for the right system and training to really help families and improve our approach. Your system is what we have been looking for.  Now we are helping families we never would have been able to have the time of day with before your training. In the short time, we have been studying and implementing your system, we have had some success and it has been helping us get our business back on track. Your heartfelt letter is awesome by the way!! Your coaching and training are instrumental in the success of our team and business. Can’t thank you enough.” Melanie Roger Ontario Canada (3 Years in the business)

Learn The Right Way To Use Social Media To Help You Sell Insurance!

Trusted Advisor Success ProgramOur Trusted Advisor Success Program (Life insurance marketing and sales system) is about you learning to specialize in helping middle-income families find the money to Live Debt Free And Truly Wealthy! It is about you helping middle-income families to find the money to get all the cash-value life insurance they need to protect their families. While you help them find the money to save for a tax-free retirement, save for college, create a family bank, etc. (Using cash value life insurance and annuities!)

Check out our Trusted Advisor Success Program! Because you will get 90 days of personal insurance agent training, coaching, and mentoring… with back-office sales support! All from a team of life insurance marketing and sales coaches that have been training agents and advisors for over 40 years to specialize in helping middle-income families to find the money So you will earn $250k or more per year selling life insurance!

We will show you how to find and attract your best life insurance and annuity sales leads/prospects. So you will set great sales appointments. Then we will show you how to help middle-income families see and want to solve their immediate money problems. We will also show you how you can help middle-income families find the money so that they can buy life insurance right now!

Then we will show you the best ways for you to present your solutions to your clients and prospects to close 9 out of 10 life insurance sales. So that you will earn $250K, or more this year selling life insurance and annuities like the legends.

It is the best-specialized life insurance marketing and sales system, training, coaching, and support for insurance agents and advisors to learn how to help middle-income families!

When Will You Get The Best Advanced Life Insurance Marketing, Agent Training, Coaching, and Support You Need Specialize… To Find and Attract Your Best Life Insurance Prospects?

Inside our Trusted Advisor Success Program, you will find all the best life insurance marketing plans, sales strategies, and ideas laid out for you! You will learn the best ways for you to use Joint Ventures; Educational Workshops and Seminars; Booklets and Free Reports; Referred Leads; Social Media; Client Newsletters; Annual Reviews; and more, with all the insurance sales tools, scripts, and more. Now you can find and attract your best life insurance prospects, set your best sales appointments, and close more sales! Because your ‘specialized marketing message’ to everyone will be all about how you help middle-income families to find the money to Live Debt Free and Truly Wealthy!

You will also get the best life insurance marketing, agent sales training, coaching, and support you need to find the money to use all the HOT Sales Concepts… Wealth In Motion, Infinite Banking. Missed Fortune, Circle Of Wealth, Wealth Beyond Wall Street, Tax-Free Retirement, and more… Because they are part of our Trusted Advisor Success Program. Now you can help middle-income families – not just the wealthy!

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With Membership to Our Private Site at $29.95 per month after the first month,
And 90 Days of Personal Agent Training, Coaching, Mentoring, and Back-end Sales Support Worth $2,097!

When will you get the tools, training, and sales support you need? So you can use social media the right way to help you to build your reputation… to help increase your life insurance sales? So you will double and triple your income in the next 12 months?

When Will You Read Our Full-Length Book? So You Learn How To Really Help Families!

Living Debt Free And Truly Wealthy

Middle American Family’s Guide To: Living Debt Free And Truly Wealthy!

We urge you to take the time to read our 20 Chapter book… ‘Middle American Family’s Guide To Living Debt Free And Truly Wealthy!” Because we give you complete strategies, on how you can help middle-income families to find the money to spend, save, invest, insure, and plan wisely for a secure future! So that you can help them to “Live Debt Free and Truly Wealthy!” As a result, you will understand our philosophies, concepts, and techniques by the end of the book. And finally, you will know how you can make a real difference by helping your family, friends, clients, and neighbors get rid of their debt. So they can save for retirement. So that they will have a secure financial future! Book Outline – Get A Digital Copy of Our 20 Chapter Book! Only $18.97, Immediate Download, ORDER Now!

Nothing Will Change Until You Make it Change. So It Is Up To You To Learn The Right Way To Use Social Media To Sell More Insurance!

Revealed… 5 Insider Marketing And Sales Secrets And Tips To Selling Life Insurance Successfully!

The Real Secret To Success Selling Life Insurance

Free Consult - Best Training For Helping 9 Out Of 10 Insurance Agents and Financial Advisors To Double And Triple Their Sales And Income In 60 Day Or Less!

Recommended By The Members Of The IARFC - Social Media And Selling Insurance! How to use social media properly to generate new sale, to increase your life insurance sales!

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