Do You Believe In Cash-Value Life Insurance? Then Prove It!
12/19/2019… Dear Friends; Would you like a simple life insurance sales idea that will help you to sell more cash-value life insurance sales in 2020? Would you like to be known as the most Trusted Advisor in your community? Do you want to become the trusted advisor that people will want to see? Do you want to make $250,000, or more in 2020 – selling cash-value life insurance? Then you must learn how you can make a positive difference in the lives of your clients, friends, neighbors, and prospects. And then you must prove to them that you believe in what you sell.
First, would you agree that people today are looking for real help with their finances? Your clients, friends, neighbors, and prospects want to believe and know they can take back control of their money. They want to know they can have a secure financial future for themselves and their family.
If you want to sell more cash-value life insurance sales in 2020, then you must show people that you understand their problems and concerns. You must prove to them that you are the Trusted Advisor there to help them. It is what will set you apart from all of the people in this industry… Who is just pushing a product, a sales idea, or investment returns?
Your mission is to show people that they can take control, and then stay in control of their financial lives. Until you truly believe what you do matters. And until people believe that you believe. You will have a tough time selling the cash-value life insurance you desire!
What the Top Producing Trusted Advisors know that you don’t know is that – people will buy based on your set of beliefs, your energy, and your enthusiasm!
A Simple, But Powerful Sales Idea To Sell More Cash-Value Life Insurance!
When you work with your clients, friends, neighbors, and prospects, one of the most powerful life insurance sales ideas is your personal testimonial. Showing people that you are following your own advice. Showing them that you own the cash-value life insurance that you sell.
Here is a great life insurance sales idea to help push your prospects over the top. So, that you can get them to buy the cash-value life insurance you are selling. For example, if you are selling cash-value life insurance to middle-income families. And you are selling them cash-value life insurance as a ‘tax-free’ retirement supplement. While they get life insurance they need to protect their family. Then you better be doing what you are preaching.
Because how can you sell cash-value life insurance… or any product… if you don’t believe in it enough to own it?
Own What You Sell…
When you own what you sell, it shows that you believe in cash-value life insurance. You should take your policies with you to your sales appointments. So, that you can show your clients what was appropriate for your situation. Bringing your policy with you to the sales appointment shows your client that you followed your own advice. It becomes clear to your client, that you took the recommended steps to save for your future, while you protect your family. Therefore, they should do the same. In fact, the advisors we work with… Can speak from the heart. Because they believe so strongly in cash-value life insurance, they own policies on themselves… And on their family.
To own the cash-value life insurance you sell makes sense… From a personal standpoint… And from a professional one. Because during the course of a sale, the question will always pop up… “What kind of policy do you own?” And, if you are not able to answer that question quickly and honestly, then your prospect will see you as just a salesperson… Who is just pushing their products? Someone who is not there to help them long-term.
There are two big benefits to you owning a cash-value life insurance policy on yourself. You are saving for your future. While you are protecting your family. So, you are doing what you want your clients to do. Then, to make the deal better… You will earn a commission on the cash-value life insurance policy you sell to yourself. Which will reduce your out-of-pocket cost for the policy. And then, depending on the company, you may make enough to pay most, if not all of the first-year premiums!!!
Practice What You Preach…
It comes down to you practicing what you preach. You are following your own advice! You are using cash-value life insurance to save for your future. While you get what you need to protect your family.
No matter what you sell, be it LTCI, Disability, Critical Illness, Cash-value Life Insurance, etc. you must practice what you preach.
You must believe in what you do… And you must work to get known as a Trusted Advisor… You must be their Trusted Advisor if you want to sell more cash-value life insurance sales in 2020!
“I hired Lew Nason as my coach, who was instrumental in teaching me how to think about not just life insurance, but also financial planning in general. And for that, I owe him a personal debt of gratitude that I’m not sure I’ll ever be able to repay.” David Lewis, RFC – NC (15 years in the business)
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